The hotel sector across South-Eastern Europe is evolving beyond its post-pandemic rebound. At SEE Property Forum 2025 in Bucharest, industry leaders agreed that while the “revenge travel” wave has subsided, the market remains on a strong footing—driven by solid fundamentals, new investment opportunities, and rising traveller expectations. What comes next, they noted, will be defined less by recovery and more by adaptation: sustainability, conversions, and smarter capital deployment are now shaping the region’s hotel landscape.  

Czech lucrative properties such as hotels, offices, and shopping centres are now heading into the hands of domestic investors. On the other side, foreign investors are gradually leaving the market, reports seznamzpravy.cz.

Aparthotel operator Staycity Group and investment firm Solida Capital announced a partnership for the development of a new Staycity Aparthotel in Warsaw, marking Staycity's entry into the Polish market.

Wing and Accent Hotel Management have signed a strategic agreement to jointly operate hotel projects in Hungary. The partnership combines Wing's real estate development expertise, portfolio management experience, and capital strength with Accent's operational competencies and brand relationships.

Romania's hospitality industry recorded a 19% increase in turnover in the first half of 2025, the third largest advance in the European Union after Greece (35%) and Hungary (22%), according to Eurostat data cited by Colliers. Rising room rates have pushed local pricing into line with established CEE markets such as Poland and the Czech Republic, even though the number of overnight stays in hotels almost stagnated, with an increase of less than 4%.

Two hotel developments by Wing, the Ibis & Tribe Budapest Stadium Hotel and the Tribe Budapest Airport Hotel, have obtained BREEAM certification. The dual-branded Stadium Hotel is the first hotel in Hungary to achieve the highest rating, the BREEAM In-Use "Outstanding" category, joining only four hotels worldwide that hold this top-level sustainability certification.

Corinthia has announced the appointment of Todd Cilano as General Manager of Corinthia Grand Hotel du Boulevard Bucharest during the property's official inauguration party. 

At Zagreb Property Forum 2025, organised by Property Forum in Zagreb last week, the closing panel brought together leading voices in the Croatian and regional hospitality sector to dissect the forces shaping the country’s hotel market. Chaired by Ivana Rajković Špes (DDG Group), the discussion delved into Croatia’s evolving tourism landscape, the challenges of seasonality, the impact of international brands, and the shifting expectations of guests and investors.

Radisson Blu Hotel, Bucharest has earned Breeam In-Use Excellent rating for Asset Performance and Management Performance, becoming the first 5-star hotel in Bucharest to reach this level. This independent certification places the hotel among best-practice performers in Romania for building sustainability.

The 48-room Leon Hotel & Lounge has opened near the Buda side of Chain Bridge, according to Market Építő, the project's contractor.