Affordable, sustainable, investable: Is this Europe’s next real estate hotspot?

03
Jun
2025
News - Affordable, sustainable, investable: Is this Europe’s next real estate hotspot? #Bucharest Business Forum #development #event #financing #investment #report #Romania

by Property Forum | Report

The Romanian real estate market stands at a critical juncture, balancing significant potential with complex regulatory challenges, according to leading industry experts who recently gathered to discuss the sector's future at our Bucharest Business Forum 2025.


Romania's attractiveness for international investors remains strong, driven by compelling economic fundamentals. Anca Merdescu from M Core emphasised this point, stating, "Romania is the market to grow in. It offers a 200 basis points yield premium compared to markets like Poland, creating significant real value that can be hardly matched in more mature western markets."

Sustainability and community-centric development emerged as key themes. Alex Skouras of Alesonor highlighted the importance of holistic approaches, noting, "Sustainability is a must. By 2030, developers who don't follow sustainability criteria will likely be out of business. Our vision is to create a 360-degree ecosystem understanding people's actual needs."

The panel acknowledged ongoing challenges in urban planning and permitting processes. Tyler Topolinski from InteRo Property Development expressed concerns about long-term implications, saying, "My greatest fear is what happens if development is not prioritised in the city. People cannot afford apartments long-term, which isn't good for any society." Infrastructure and legislative reforms were identified as critical growth drivers. Cristina Nuță from Goldbach Group emphasised the potential of EU funding, explaining, "The National Recovery and Resilience Plan provides access to €30 billion for development. We're focusing on creating resilient projects that support local communities and decrease unemployment."

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Latest news


New leases

  • Froo Romania, a subsidiary of the Żabka Group, has relocated its HQ to the Bucharest-based Hermes Business Campus. The retailer secured around 2,900 sqm of office space in a transaction facilitated by Colliers.
  • Court One has signed a lease for approximately 6,300 sqm of space at MLP Business Park Vienna. The tenant, a subsidiary of the Padeldome group, is currently Austria’s largest operator in the sector, managing 42 courts across four locations in the capital.
  • Polish fashion and lifestyle brand Medicine has accelerated its domestic expansion, headlined by the opening of its largest store to date, a 985 sqm flagship at the Silesia City Center in Katowice. This strategic scale-up is mirrored by simultaneous growth in several regional markets, including a new 740 sqm unit at Magnolia Park in Wroclaw and a 600 sqm extension at Galeria Warmińska in Olsztyn. The retailer further bolstered its Silesian presence with a 500 sqm location at Pogoria Shopping Centre and a new opening at CH Platan, significantly increasing its total floor space across Poland.

New appointments

  • Avison Young has promoted Bartłomiej Krzyżak and Marcin Purgal to the roles of Co-Heads of the Investment Department in Poland. Krzyżak, previously Senior Director, brings 18 years of commercial real estate experience, having joined Avison Young in 2017. Purgal, also a former Senior Director and a member of the Royal Institution of Chartered Surveyors (MRICS), transitions into the co-head role with 23 years of experience in the CEE commercial markets.
  • Avison Young has strengthened its Polish leadership with three senior promotions. Patryk Błach ascends to Associate Director within the Investment Advisory Department. Kamil Głowienka has been named Senior Project Manager. Furthermore, Katarzyna Uzar becomes a Valuation and Innovation Specialist, tasked with integrating technological solutions and coordinating global departmental projects.
  • Katarzyna Myjak has joined Axi Immo as Senior Business Advisory Manager, tasked with strengthening the company’s Industrial & Logistics business line.


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