by Property Forum | Retail

20 years after opening its first shopping mall in Iași, Iulius is launching a new retail concept. Family Market is a concept that addresses the expectations and needs of people living in expanding residential areas. The first project of this type is proposed for Miroslava commune in Iași County and entails an investment upwards of €6 million.


Family Market projects will be developed in the centre of densely populated areas and cater to their particular needs, allowing for time saving, access to services that are missing from the immediate vicinity, as well as providing a social venue. The small-scale format integrates a supermarket and a customized mix of services, as well as landscaped parks and leisure areas.

The first Family Market is currently in the approval and authorization phase and the works will be kick-started this year, depending on the completion of these endeavours. This is an investment upwards of €6 million in Miroslava commune, part of the metropolitan area of Iași.

The Family Market in Miroslava Commune will have a leasable retail area of approximately 6,200 sqm. In addition to a supermarket, the project includes uses designed in line with current everyday needs, as well as geared towards providing comfort. Coffee shops, drugstores, flower shops, beauty salons, cleaners, bakeries, and locations for showcasing small producers are only a part of the elements to be provided in the midst of the community.

Another 4,200-plus sqm are allotted for fitting out a park, the only one in the commune, comprising pedestrian alleys, an artesian fountain and a monument dedicated to heroes. The green areas are designed by the same international team of landscaping specialists that worked on the gardens integrated in the Palas Iași and Iulius Town Timișoara mixed-use projects.

The project will also include an events hall, as well as leisure concepts for people of all ages. Moreover, the investment also entails creating 137 parking places, as well as infrastructure upgrade works, by widening the adjacent street and refitting out the public transit station in the area.