News Article digitisation James Dearsley Poland Property Forum Property Technology Forum Europe proptech technology Unissu Warsaw
by Property Forum | Report

Technology is not going to completely reshape the property business overnight, mentality and infrastructure developments will define the speed of adaptation in different parts of the world. Over 120 real estate professionals came together at Property Technology Forum Europe 2018 in Warsaw, co-organised by Property Forum and RICS, to discuss the future of the profession.


There are over 6000 proptech businesses worldwide that operate in around 100 countries. James Dearsley, the Co-Founder of Unissu and one of the keynote speakers of the day, started off his speech by testing the audience’s knowledge. Even though the phrase has existed for over 10 years, the majority of professionals at the event first heard of proptech 1 to 3 years ago and there were only 3 people that have known of it for more than 5 years.
 

 

Proptech companies offer a global solution to a local problem
 
Proptech is one small part of the wider digital transformation of the property industry. It describes a movement driving a mentality change within the real estate industry and its consumers regarding technology-driven innovation in the data assembly, transacting and design of buildings and cities, according to a definition created by Andrew Baum and James Dearsley. This change, however, won’t happen overnight, mentality and infrastructure developments will define the speed of adaptation in different parts of the world.
James Dearsley

James Dearsley

Co-Founder
Unissu

James is recognised as one of the leading thought leaders on the future of the real estate market. His role as the Co-Founder of Unissu, the global leader of PropTech data, information and resources, means he has an unrivalled perspective on global PropTech trends. As a result, he is a much sought-after speaker on the future of the property industry both in terms of how people and companies in the sector should adapt to facilitate change.  More »
Over half of proptech businesses operate in the field of property management but the selling, buying, moving, renting and building processes are also being digitised. In terms of sectors, most businesses are invested in commercial property. There is a smaller number of companies targeting residential buildings.