ARTICLES LABELLED WITH TAG Marketing

News Modern real estate marketing is quality and effectiveness
30
Jun
2024

Modern real estate marketing is quality and effectiveness

by Michał Poręcki
The development of new communication channels and increasing customer demands mean that effective real estate marketing requires an ever-increasing investment in quality - this is just one of the conclusions reached by the participants of the panel discussion on real estate marketing, which took place as part of the June conference Future of Real Estate 2024 in Warsaw. The event was co-organised by Property Forum and RICS.
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News Artificial intelligence won't replace artists
02
Mar
2023

Artificial intelligence won't replace artists

by Michał Poręcki
Dagmara Kowalik, CEO of Digital Bunch, a digital marketing agency specializing in 3D production and software, has talked to Property Forum about current trends in visual marketing of real estate and the next big things in it.
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News CBRE Poland names new Head of  Marketing
31
Aug
2022

CBRE Poland names new Head of Marketing

by Property Forum
Since February this year, Natalia Wenzławska, who took the position of Head of Marketing, is responsible for marketing and communication at CBRE in Poland. She will lead a team of a dozen or so people, whose tasks will focus on the implementation of the company's overall communication strategy.
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News GTC Hungary hires new top managers
23
Jun
2022

GTC Hungary hires new top managers

by Property Forum
Edina Magó will step up as Marketing Director and Nikoletta Ispánki will join the company as Commercial Director. The new appointments will strengthen the focus to enhance the growing markets.
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News Novaston wins marketing management mandate in Belgrade
17
Apr
2019

Novaston wins marketing management mandate in Belgrade

by Property Forum
Since the beginning of April Novaston Marketing Consultancy has taken over all marketing activities for Rajićeva Shopping Center in Belgrade, from BTL to PR and digital.
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News Competition forces owners to improve sales processes in Poland
11
Apr
2019

Competition forces owners to improve sales processes in Poland

by Property Forum
The Polish real estate market has been on a strong growth path for more than a decade. Its office sector is in good health, evidenced by a high number of new office completions and building permits, rising transaction volumes and the growing capital values of office buildings. On the other hand, the ever-stronger competition is forcing real estate owners to further improve sales processes. Against this backdrop, professional marketing services are becoming critical in effective real estate commercialisation, according to Małgorzata Frąckiewicz, Property Marketing Manager, Office Agency at Cushman & Wakefield.
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News Online Real Assets partners with Lodestar
17
Sep
2018

Online Real Assets partners with Lodestar

by Property Forum
Online Real Assets and Lodestar have signed a joint agreement to provide the real estate sector with high-value integrated services. The deal will cover both the UK and Central and Eastern European markets.
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News CTP names new Head of Marketing
05
Sep
2017

CTP names new Head of Marketing

by Ákos Budai
Július Hájek joins CTP as a new Head of Marketing. Július will be responsible for marketing strategy and execution as well as PR activities in all CTP markets throughout central Europe.
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Latest news


New leases

  • M Hospital is inaugurating a new imaging centre at Bucharest-based AFI Cotroceni Mall. The company also operates a similar centre in Veranda Mall.
  • Impact Developer & Contractor has announced the opening of a new Pepco store at Greenfield Plaza, the commercial centre of the Greenfield Băneasa residential district in Bucharest.
  • Iulius Mall Suceava has attracted a raft of new tenants. LPP will inaugurate a 2,000 sqm Reserved store in October. German retailer New Yorker will open a 1,400 sqm unit, while TEDi discounter will open a 900 sqm store in the project owned by Iulius.

New appointments

  • At the beginning of September, Ewa Ciołek and Piotr Meleszko were promoted to Senior Leasing Manager. MLP Group, recognising the internal competencies and achievements of its team, emphasises the importance of further improving the efficiency of its leasing operations, which are key to the company's dynamic growth.
  • Avison Young's Investment Advisory team in Poland has welcomed a new member, Katarzyna Sielewicz, who takes the role of Senior Consultant. Katarzyna holds a master’s degree in Finance from the Stockholm University School of Business and completed an exchange semester at Cass Business School in London. She gained international real estate experience working with the global Research and Strategic Advisory team at Cushman & Wakefield (formerly DTZ) in London.
  • Activ Property Services has announced the appointment of Ionuț Grigoraș as Partner in the industrial department. With more than 14 years of experience in the real estate sector, Grigoraș has worked with leading companies such as CTP, WDP, VLParks România, Logicor, P3, MDO, and MLP Group.

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