ARTICLES LABELLED WITH TAG Marketing

News Modern real estate marketing is quality and effectiveness
30
Jun
2024

Modern real estate marketing is quality and effectiveness

by Michał Poręcki
The development of new communication channels and increasing customer demands mean that effective real estate marketing requires an ever-increasing investment in quality - this is just one of the conclusions reached by the participants of the panel discussion on real estate marketing, which took place as part of the June conference Future of Real Estate 2024 in Warsaw. The event was co-organised by Property Forum and RICS.
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News Artificial intelligence won't replace artists
02
Mar
2023

Artificial intelligence won't replace artists

by Michał Poręcki
Dagmara Kowalik, CEO of Digital Bunch, a digital marketing agency specializing in 3D production and software, has talked to Property Forum about current trends in visual marketing of real estate and the next big things in it.
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News CBRE Poland names new Head of  Marketing
31
Aug
2022

CBRE Poland names new Head of Marketing

by Property Forum
Since February this year, Natalia Wenzławska, who took the position of Head of Marketing, is responsible for marketing and communication at CBRE in Poland. She will lead a team of a dozen or so people, whose tasks will focus on the implementation of the company's overall communication strategy.
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News GTC Hungary hires new top managers
23
Jun
2022

GTC Hungary hires new top managers

by Property Forum
Edina Magó will step up as Marketing Director and Nikoletta Ispánki will join the company as Commercial Director. The new appointments will strengthen the focus to enhance the growing markets.
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News Novaston wins marketing management mandate in Belgrade
17
Apr
2019

Novaston wins marketing management mandate in Belgrade

by Property Forum
Since the beginning of April Novaston Marketing Consultancy has taken over all marketing activities for Rajićeva Shopping Center in Belgrade, from BTL to PR and digital.
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News Competition forces owners to improve sales processes in Poland
11
Apr
2019

Competition forces owners to improve sales processes in Poland

by Property Forum
The Polish real estate market has been on a strong growth path for more than a decade. Its office sector is in good health, evidenced by a high number of new office completions and building permits, rising transaction volumes and the growing capital values of office buildings. On the other hand, the ever-stronger competition is forcing real estate owners to further improve sales processes. Against this backdrop, professional marketing services are becoming critical in effective real estate commercialisation, according to Małgorzata Frąckiewicz, Property Marketing Manager, Office Agency at Cushman & Wakefield.
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News Online Real Assets partners with Lodestar
17
Sep
2018

Online Real Assets partners with Lodestar

by Property Forum
Online Real Assets and Lodestar have signed a joint agreement to provide the real estate sector with high-value integrated services. The deal will cover both the UK and Central and Eastern European markets.
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News CTP names new Head of Marketing
05
Sep
2017

CTP names new Head of Marketing

by Ákos Budai
Július Hájek joins CTP as a new Head of Marketing. Július will be responsible for marketing strategy and execution as well as PR activities in all CTP markets throughout central Europe.
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Latest news


New leases

  • A 200-square-metre Office Shoes store offering branded women's, men's, and children's footwear has opened in the Forum Gdańsk shopping centre. This is the chain's first shop in Gdańsk.
  • IWG has leased 906 sqm for a new Regus space in VOX Technology Park in Timișoara.
  • Auchan will open a new 7,000 sqm hypermarket at the end of next year in Sun Plaza, the shopping mall owned by CPI Romania. This move is part of a broader strategy to reposition Sun Plaza, which will undergo a phased modernization process starting in June. The space was previously leased by Carrefour.

New appointments

  • CBRE Romania has announced the promotion of Ramona Hîrnea to the role of Head of Investor Retail Leasing for its national operations. With over 22 years of experience in commercial space leasing, Ramona brings a comprehensive perspective on the retail market, gained both from her position as a consultant for property owners and as a representative of tenants.
  • Marcin Janik has taken up the position of head of the southern Poland region at CBRE. He will be responsible for Silesia, Małopolska and the previously serviced Wrocław.
  • GTC Group has appointed Miklos Egri as Chief Operating Officer. The new manager will be responsible for the company's day-to-day operational and administrative management in the Central and Eastern European markets.

ABOUT US

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