Pavăl Holding, the investment vehicle of the Pavăl family and Romania's largest local entrepreneurial group, announced its strategic acquisition of Praktiker Hellas, Greece's leading DIY retail chain owned by Farifax Financial Holdings, for an undisclosed sum.
This deal signifies the first international expansion for Dedeman, the dominant DIY market leader in Romania, and marks a new chapter in the brand's regional evolution.
Praktiker Hellas operates a network of 17 physical stores and an online shop, offering a portfolio of over 50,000 products and complementary services, with over 1,200 employees.
A key element of this acquisition is a pre-notarial agreement signed with Eurobank for the purchase of all currently leased properties within Praktiker Hellas's portfolio.
Dragoș Pavăl, President of Dedeman, said: "We are proud that a 100% Romanian brand is succeeding in crossing borders and carrying forward the principles we believe in and that have always guided us: respect for people, honest work, and team spirit."
The investment will be sustained exclusively from Pavăl Holding's own capital, ensuring sustainable development alongside the existing Praktiker Hellas team.
Dedeman will continue its expansion plans in Romania, with a new store set to open in Mediaș.
Dedeman currently operates 64 physical stores and an online store, supported by 5 logistics centers and its own vehicle fleet. The company has an annual turnover of €2.65 billion and employs over 13,500 people.
In Romania, Pavăl Holding is one of the biggest owners of office projects.
