by Property Forum | Industrial

Zalando Lounge, online fashion platform Zalando’s shopping club, plans to build a 130,000 square meters large fulfilment centre together with its developer Hillwood. The new site will increase the logistics capacity of Zalando Lounge and flexibility of operations. Intralogistics will be tailored to the specific requirements of Zalando Lounge, taking temporary campaigns and occasionally larger products from the home category into account. The site will be operated by a provider. About 500 jobs will be created in the mid-term.


“Zalando's extensive investment activities in our country confirm the excellent condition of the e-commerce sector. Global players select Poland because of the location, improving infrastructure and attractive rent rates along with an extensive employment pool. This time Zalando Lounge decided in favour of Olsztynek because of the availability of attractively located investment land parcels, the potential of the local labour market as well as access to expressways S51 and S7,” said Tomasz Olszewski, Head of Industrial for the CEE region at JLL.

The Zalando Lounge fulfilment centre will add to Zalando’s European logistics network, consisting of eight fulfilment centres in five different markets. Two additional fulfilment centres in Northern Italy and central Poland were announced in late 2017.
 
Zalando Lounge has about 15 million members in 12 European markets and offers exclusive access to 2,500 brands with discounts of up to 80%. It complements the Zalando Fashion Store with special sales campaigns for a limited period of time, targeting fashion customers looking for excellent value for money. In September 2017, Zalando Lounge was launched for Polish customers, with more than 1,000 campaigns since then.