by Property Forum | Residential

Real estate developer Hagag Development Europe says it has fully implemented the Realpad software, thus digitizing sales operations for all residential units available in its ongoing projects H Pipera Lake, H Eliade 9 Residence and H Victoriei 139. 


Bidding and sales operations are now running digital, and by the end of the year two more extensions of the soft will be added so that the reception and hand-over process of apartments to be recorded fully online. 

The app works as a CRM that automatically synchronizes leads and sales data with the company’s web pages, offering future residents the opportunity to track the evolution of the project in real time. 

“With the new projects they have in the pipeline, it will be important to maintain the quality of the customer service as well as remain effective and our job is to help them achieve it with the help of technology,” says Jakub Licak, Business Development Manager, Realpad. 

Hagag has more than 1,400 apartments under development and in recent years it sold more than 400 residential units.